HTC Strengthens Relationships with Mobile Operators and Distributors in China
BEIJING, July 27, 2010 – HTC Corporation, a global designer of smartphones, today introduced its brand and first HTC-branded devices in China. As part of its mobile operator focus, HTC also announced a partnership with China Mobile to bring future HTC phones to market and announced a new distribution partnership with China’s largest electronics distributor, GOME Electrical Appliances Holding Ltd.
“We are proud to introduce the HTC brand in China and look forward to bringing a fresh customer-centric smartphone experience to consumers in China,” said Cher Wang, chairman of HTC. “Together with our strategic partner Dopod, we have introduced many state-of-the-art phones over the past few years in China. HTC’s passion for innovation and its commitment to delighting people around the world are what drive us to improve the overall mobile experience in big and small ways. It is this customer-centric approach that has driven HTC’s global leadership position and has differentiated us.”
With a broad portfolio of innovative smartphones, HTC’s design philosophy is rooted in the belief that one size does not fit all and focuses on creating an intuitive and personalized mobile experience that are based on a unique people-centric approach. HTC has become a leading mobile brand focused on simplifying how people communicate by emphasizing improvements to little things that deeply impact the experience people have on their phones. HTC’s entry into China represents its continued growth and highlights the broad demand for its unique smartphones and the increased visibility of its brand globally.
The industry has recognized HTC’s contributions through a variety of awards including Fast Company’s 2010 Top 50 Most Innovative Companies and MIT Technology Review’s 2010 50 Most Innovative Companies. The GSMA also recently awarded the HTC Hero as the “Best Phone of 2009.” For more information on HTC’s history of industry firsts, visit www.htc.com/quietlybrilliant